I’m sitting in a hotel room in Vancouver, skimming through the Globe and Mail as I wait for my email to load on my computer through the slow hotel wireless. And I come to this two page ad. It’s amazing. It perfectly captures what it means to be Camadian. Pride, loyalty, commitment and a sense of humor. And it doesn’t just tug on the aforementioned values of the reader of the ad, these are values held by the advertiser. A national brand, a piece of who we are. Take a look and tell me what you think. Does it hit the mark?