I put a sticky note on my computer monitor at work this afternoon, after a discussion with my manager. It says “Communication is a Program-Wide Accountability.” I put it on my monitor for those times when someone sends me a ridiculous request, because they don’t want to do it themselves.
Sitting here later in the day, I realize that it’s a bit of a sad state affairs that we even need to be reminded of this. I mean, the success of our organizations, relies, in huge part, with the success of our ability to communicate! If no one is telling our stories, our successes (and failures), how does an organization succeed? People don’t find out about it by magic – it’s all through our ability to communicate.
However, I know that with a title of “communication specialist” I realize this. The hard part is trying to convince people with titles like “program manager,” “director,” developer,” or “engineer” that communications is just as important to them as it is for me, in fact, it may be even more important for them.
In the meantime, I’m working hard to ensure that everyone knows that “communication is a program-wide accountability,” but it’s going to be a long, uphill battle…